Our Trademark Registration Examples
＜Example of registered Position Trademark＞
We have succeeded in registering a “Position Trademark” for the three-dimensional shape of the crown cover of watch.
Panerai’s “Luminor” watches are characterized by the unique design of their crown cover always placed in a particular position. By this uniqueness, the shape of the crown cover has been accepted for registration as a Position Trademark, being deemed possessed of distinctiveness.
Position Trademark for “Luminor” in the name of Officine Panerai AG (Reg. No. 6080187)
＜Example (1) of registered Three-Dimensional Trademark ＞
We have succeeded in registering a “Three-Dimensional Trademark” for the three-dimensional shape of the lamp shade of pendant light.
Louis Poulsen’s masterpiece pendant light “PH5” has been accepted for registration as a Three-Dimensional Trademark, the shape of its lamp shade being deemed possessed of distinctiveness by the applicant’s long use of the object.
Three-Dimensional Trademark for “PH5” in the name of Louis Poulsen A/S (Reg. No. 5825191)
＜Example (2) of registered Three-Dimensional Trademark ＞
We have succeeded in registering a “Three-Dimensional Trademark” for the three-dimensional shape of armchair.
The shape of the armchair widely known as Carl Hansen’s “Y Chair” has been accepted for registration as a Three-Dimensional Trademark, being deemed possessed of distinctiveness.
Three-Dimensional Trademark for “Y Chair” in the name of Carl Hansen & Son Japan KK; Carl Hansen & Son Mobelfabrik A/S (Reg. No. 5446392)
